/

TiQi: Celebrating Success, Inspiring Teams to Achieve More.

Case Study : Onboarding and Profile Creation

Background

Creating an engaging and seamless onboarding and profile creation process to ensure users complete their profiles and start using the Tiqi effectively.

Problem Space

New users often abandon dating Tiqi during onboarding and profile creation due to complexity and lack of engagement

User Problems

01

Complicated Onboarding Steps

Users face challenges navigating the onboarding process. The steps feel unclear and overwhelming, making it hard to proceed smoothly. Simplifying the flow could improve user experience significantly.

02

Lack of Engagement

Users struggle to stay consistent without personalized guidance. Limited community engagement and lack of gamification reduce motivation. Adding tailored support and interactive features can boost commitment and improve the experience.

User Journey

Created a detailed user journey map to outline key touchpoints in the onboarding process. Identified potential pain points to improve the user experience. Focused on streamlining each step for better engagement and satisfaction.

Typography

Color Palette

01

#292B2C

02

#707273

03

#FFFFFF

04

#1A90FF

Design Process

15%

Discovery

We conducted a thorough competitor analysis, evaluating their products to identify key features, strengths, and weaknesses.

30%

Define

At this stage, our team systematically identified the best strategies to achieve the desired outcomes for the platform.

15%

Imagine

We designed the platform's visual concept, creating interface sketches, screen prototypes, and defining its overall style.

40%

Solution

We finalized the TIQI platform, ensuring it met technical standards while delivering an engaging and visually aligned user experience.