Modern lifestyles are increasingly stressful, leading to poor mental and physical health.
Lack of accessible, effective, and personalized wellness solutions, particularly for meditation and yoga practices.
Many meditation and yoga apps require users to navigate complex interfaces and settings, hindering a smooth user experience.
Users often find it difficult to sustain consistent practice due to a lack of personalized guidance, community features, and gamification elements.
Created a detailed user journey map to outline key touchpoints in the onboarding process. Identified potential pain points to improve the user experience. Focused on streamlining each step for better engagement and satisfaction.
We carried out an in-depth competitor analysis, assessing their products to pinpoint essential features, strengths, and areas for improvement.
At this stage, our team systematically identified the best strategies to achieve the desired outcomes for the platform.
We developed the platform's visual concept by crafting interface sketches, building screen prototypes, and establishing its overall design style.
We completed the TIQI platform, ensuring it adhered to technical standards while providing a seamless and visually appealing user experience.